Alex Cilke
Chief Executive Officer
LIFTERA / OUR COMPANY
BUILT AT
STMA.
LIFTERA is a Virtual Enterprise company at St. Michael-Albertville High School, built by students who wanted to turn an idea into a real product and business.
VIRTUAL ENTERPRISE
ST. MICHAEL-ALBERTVILLE HIGH SCHOOL
Student-led business. Real product development. Real-world experience.
WHY WE STARTED
We are learning by building something real.
OUR STORY
From an idea to a business.
LIFTERA was created through our Virtual Enterprise program at St. Michael-Albertville High School. The company gives students the opportunity to work through the process of building a business, from product development and branding to technology, marketing, operations, and sales.
Our first product, Drop Chain, came from a simple training problem: adding weight to dips and pull-ups can require another piece of equipment when a lifter may already have a belt that works. We are developing LIFTERA around the idea that useful training equipment should solve a problem without making the setup more complicated.
THE TEAM
The people behind LIFTERA.
Our Virtual Enterprise team brings together students working across leadership, finance, sales, human resources, marketing, and technology.
LIFTERA team at St. Michael-Albertville High School. Avery Christlieb and Ryan Byer are not pictured.
CHIEF LEADERSHIP
Meet the chiefs.
Gavin Gabrielson
Chief Operating Officer
Austin Reed
Chief Financial Officer
Greysen Michels
Chief of Sales
My name is Greysen Michels, and I am a senior in high school and the Chief of Sales at LIFTERA. Outside of school, I enjoy going to the gym, working out, skateboarding, and spending time with my friends.
Joyce Tarwo
Chief of HR
My name is Joyce Tarwo, I am a Senior at St.Michael-Albertville High School. I am the Chief of Human Resources at LIFTERA. Outside of school, I enjoy spending time with my family and friends, listening to music, biking and playing sports.
Brett Behn
Chief of Marketing
My name is Brett Behn, and I am a senior in high school and the Chief of Marketing at LIFTERA. Outside of school, I enjoy going to the gym, snowboarding, and being outside.
Ryan Byer
Chief of Technology
My name is Ryan Byer, and I am a senior at St. Michael-Albertville High School and the Chief of Technology at LIFTERA. At LIFTERA, I work on the website, technology, and other technical aspects of the company. Outside of school, I enjoy fishing, working on cars and other mechanical projects, robotics, and technology.
Sterling Erickson
Chief of Manufacturing
My name is Sterling Erickson; I am a senior in high school and the Chief of Manufacturing for LIFTERA. Outside of school I am a student pilot, I enjoy playing lacrosse, and I like spending time hanging out with friends.
Mrs. Korf
Facilitator for Entrepreneurship: Virtual Enterprise
My name is Mrs. Korf, I am the Facilitator for Entrepreneurship: Virtual Enterprise. I am in my 10th year of teaching. When I'm not at school, I like to spend time with my family, work out, watch sports, cook, and go shopping.
WHAT WE'RE LEARNING
A business is more than a product.
Product
Taking an idea from concept through design, testing, and launch.
Business
Learning how different departments work together to build a company.
Experience
Applying classroom skills to a project with real customers and real deadlines.
LIFTERA / DROP CHAIN
See what we're building.
Explore Drop Chain and follow the first LIFTERA product from prototype to launch.
Explore Drop Chain